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Max

Max HD-10 Stapler

Since 1973 · 53 years to 2026 · First made in Gunma, Japan

Max's chrome pocket stapler of 1973, still the basic model in its range.

The HD-10 is a pocket stapler: a narrow channel of chromed steel about nine centimetres long, hinged at the back, with a coloured plastic cap over the head where the thumb presses and a matching tip on the end of the base. It holds a strip of fifty small No. 10 staples, loaded by sliding the base open, and drives them through about twenty sheets of paper. It weighs 63 grams and fits in a pencil case.

Max HD-10 Stapler: The HD-10 as the maker shows it under its 1973 launch: a chrome body with a coloured cap and base tip.
The HD-10 as the maker shows it under its 1973 launch: a chrome body with a coloured cap and base tip. Maker photograph, undated. via max-ltd.co.jp

Its maker, Max, began in 1942 as an aircraft-parts firm and turned to office equipment after the war. In 1952 it made what it calls the first handheld stapler produced in Japan, the SYC-10, priced at less than half the cost of the heavy desk staplers then shared in offices, so that each worker could have one. In Japan the name of the company soon stood for the object, and customers would ask stationers simply for 'a Max'.

Max HD-10 Stapler: An unused HD-10 with a gold cap, with its box marked Max Company Limited.
An unused HD-10 with a gold cap, with its box marked Max Company Limited. Dealer photograph, undated. via Yahoo! Auctions listing (archived by Aucfan)

The HD-10, Max's standard handheld model, followed in 1973. Its body was a plain bright channel stamped with the model number, its cap and base tip in red, green, gold or purple plastic. Old stock in its green Max boxes still turns up unused, and it shows the same object that is sold today: Max has added a second cap at the back and changed the colours, but kept the size, the staple and the action.

The HD-10 now sits at the bottom of a long Max range of No. 10 staplers, beneath models with plastic covers, flat-clinching mechanisms and reduced-effort levers. Max still calls it a basic stapler used around the world. By 2018 the firm had sold more than 500 million handheld staplers, and the HD-10 remains the simplest of them: a strip of steel, a spring and a coloured cap, doing one thing.

Timeline

  1. 1973 First made · Claimed Max HD-10 Stapler enters production in Gunma, Japan.
  2. 2018 Recognised Max's handheld staplers pass 500 million sold in total.

Milestones as we found them, not as we've checked them.

From the archive

Max HD-10 Stapler: The current HD-10, as shown by the maker.
The current HD-10, as shown by the maker. Maker photograph, current. via max-ltd.co.jp

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